Comments on: Books Reborn in Paperback http://katrinastonoff.wordpress.com/2007/10/03/books-reborn-in-paperback/ Where I Throw Everything Into a Pot...and Simmer Sun, 15 Nov 2009 20:34:01 +0000 http://wordpress.com/ hourly 1 By: katrinastonoff http://katrinastonoff.wordpress.com/2007/10/03/books-reborn-in-paperback/#comment-31 katrinastonoff Fri, 19 Oct 2007 03:58:01 +0000 http://katrinastonoff.wordpress.com/2007/10/03/books-reborn-in-paperback/#comment-31 I've been mulling over this for a couple of days now. I'm SURE Target's book club helped the sales. No question. What I don't know is whether the book club chose those books when they heard the buzz? Or whether the buzz was generated by the book clubbers? I suspect they worked together to create this gorgeous synergy that moved the books off the shelf, and the writers into the stratosphere. I’ve been mulling over this for a couple of days now. I’m SURE Target’s book club helped the sales. No question.

What I don’t know is whether the book club chose those books when they heard the buzz? Or whether the buzz was generated by the book clubbers?

I suspect they worked together to create this gorgeous synergy that moved the books off the shelf, and the writers into the stratosphere.

]]> By: Bobbi http://katrinastonoff.wordpress.com/2007/10/03/books-reborn-in-paperback/#comment-24 Bobbi Tue, 16 Oct 2007 21:43:18 +0000 http://katrinastonoff.wordpress.com/2007/10/03/books-reborn-in-paperback/#comment-24 I noticed that a number (if not all) of these titles were titles I recognized as being promoted through Target's Bookmarked book club. What do you think about that--do you think that has anything to do with the success of their sales? I noticed that a number (if not all) of these titles were titles I recognized as being promoted through Target’s Bookmarked book club. What do you think about that–do you think that has anything to do with the success of their sales?

]]> By: katrinastonoff http://katrinastonoff.wordpress.com/2007/10/03/books-reborn-in-paperback/#comment-14 katrinastonoff Sat, 06 Oct 2007 19:55:57 +0000 http://katrinastonoff.wordpress.com/2007/10/03/books-reborn-in-paperback/#comment-14 Yes, exactly. I really like the Trade Paperback Originals, for that very reason. Yes, exactly. I really like the Trade Paperback Originals, for that very reason.

]]> By: livingbehindthecurve http://katrinastonoff.wordpress.com/2007/10/03/books-reborn-in-paperback/#comment-13 livingbehindthecurve Thu, 04 Oct 2007 03:45:24 +0000 http://katrinastonoff.wordpress.com/2007/10/03/books-reborn-in-paperback/#comment-13 Perhaps, too, the publishers are getting it through their boneheads that there is a wide audience of readers out there who simply can't or won't pay $20 to $30 or more for a book they're not sure they'll like. Perhaps, too, the publishers are getting it through their boneheads that there is a wide audience of readers out there who simply can’t or won’t pay $20 to $30 or more for a book they’re not sure they’ll like.

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